Esther LeNoir

Delta9 soft rebrand, new brand positioning, art direction and brand guidelines. 

Photography: Collin Avery

Art Direction: Esther LeNoir

Stylist: Jill Christiansen

Hair & Makeup Artist: Madeline North

Short videos used for in-dispensary advertising.

Director: Derek Pike

Art Direction: Esther LeNoir

Stylist: Jill Christiansen

Hair & Makeup Artist: Madeline North

Launched in 2014, Billowby is an online retailer of smoking accessories offering consumers an upbeat and playful shopping experience. 

Photography: Collin Avery

Art Direction & Product Styling: Esther LeNoir

Billowby special event and holiday produced shoots. 

Photography: Collin Avery

Art Direction & Production: Esther LeNoir

The Billowby Education Center was created to be a complete encyclopedia on How to Weed. Strategically used to bolster SEO rankings, a list of articles and videos were produced for high trafficked keywords. 

The Billowby "How to" videos have been viewed over 100Ks of times and were featured on Buzzfeed as well as many cannabis specific blogs.

Director, Video, & Script: Scott Oller

Art Direction, Styling & Producer: Esther LeNoir

Music: PenthousePenthouse

Grav Labs, based in Austin, TX, is one of the largest designers and manufacturers of glass smoking accessories in the world.  

I was tapped to create strong, iconic visuals to accompany Grav's debut line of Made in the USA, glass smoking products. These visuals were used by Grav Labs in their sales catalogs, social media, and marketing campaigns as well as on the Billowby social media channels. 

In addition, I negotiated an Instagram take-over deal with Grav Labs which resulted in growing the Billowby Instagram following by 25%.

Photography: Scott Oller

Art Direction & Digital Collages: Esther LeNoir